MMA Fighters in Product Endorsement Videos

Bizarre TV commercials from around the world, starring badass fighters like Chuck Liddell, Wanderlei Silva, Randy Couture, Mirko Cro Cop and Matt Hughes. (From CagePotato.com)

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7 Responses to “MMA Fighters in Product Endorsement Videos”


  1. 1 Ivan Bueno

    This is what happens when Dana White does not pay his fighters enough money.

  2. 2 Morgan

    Ivan,

    Those were some funny spots! I loved the Wanderlei Mark Coleman commerical, watching those two brutes prance around and rub each other’s faces was freaking AWSOME, my wife and I were both rolling.

    However, I have to say I disagree with your comment. (Unless of course you were just joking, because of how funny those commercials were. lol ) This isn’t what happens with Dana White doesn’t pay his fighters enough money. If you look across the sports spectrum, this is what happens when the sport as a whole begins to engrain itself in the social consciousness.

    The fact that these commercials are mostly international, and that some are lower end production quality is inconsequential.

    In fact, historically, the higher paid an athlete is within any sport, the MORE endorsements that athlete will receive, not the other way around. Take a look at the list of endorsements these fighters are getting brand name recognition with now. Schtick? Dell? These aren’t small time.

    If anything, I’d say this is hopeful for the sport, not discouraging.

  3. 3 Ivan Bueno

    I was sorta kidding about the comment. (Although it doesn’t look good for the UFC, if EliteXC and other orgs pay their fighters better.)

    I like these commercials, but my favorite is Bob Sapp. He’s way too popular in Japan.

  4. 4 Morgan

    Yea, it’s always hard to tell if … someone is “joking” or “sarcastic” via the net.

    Bob Sapp is the man.

  5. 5 SonGohan

    These fighters, what a bunch of sellouts!

  6. 6 SonGohan

    Especially Bob Sapp… get hit by one punch and can’t fight for shit. But he wants you to buy Bob Sapp Alarm Clocks. Fuck you Bob Sapp! I’ve got my Fedor Alarm Clock waking me up every morning.

  7. 7 DansMuayThaiMMA

    Does anyone know how much money the receive for their contract endorsements?

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